TubAds® is a variant of Tubairless® that is changing the business model of Packaging.
Brands can now reduce the cost of packaging by sharing a communication space with an advertiser sponsor.
The sponsor benefits from the segmentation of the brand's customers, to effectively reach a targeted population
The sponsor's message is invisible during the purchase and during the first uses.
The message appears little by little inside the tube, through a window and is fully visible, after a week, once the customer has emptied 1/3 of the cream.